What was in the way
SENE Studio's products are made to measure. Every order needs a customer's specific measurements before anything is cut or assembled, and production only starts once an order is placed.
Before this system existed, a Shopify order triggered a chain of manual work: someone copied sizing details into a spreadsheet, someone else emailed the factory, and customer service checked order status by calling the warehouse directly. The storefront, the factory, the warehouse and the customer-service team each kept their own records, with no shared system connecting them.
That structure could not scale. Every additional order added the same manual steps as the last, and manual re-entry created room for error at each hand-off.
This account draws on our direct delivery experience with SENE Studio and internal project records. Figures describing revenue, order volume or time saved are not included here until they are confirmed and approved for publication.
Challenge Details
- Spreadsheet-driven ordering Orders arrived through Shopify, then moved into spreadsheets by hand. Sizing data was retyped, reconciled and re-checked at every step.
- Fragmented systems The storefront, the factory, the warehouse and the customer-service team each worked from their own records, with no shared system connecting them.
- Manual coordination load Keeping orders moving took constant manual follow-up between teams, time that could have gone into product and customer experience instead.
- A structure that could not scale Each new order added the same manual steps as the last one. Growth meant more coordination work, not less.
We built the operating layer the storefront was missing.
- Django backend A custom Python and Django backend connecting the storefront, production and fulfilment systems. Python · Django · PostgreSQL
- Shopify custom ordering A custom Shopify theme with a measurement-based ordering flow, built for a made-to-order catalogue rather than a standard product grid. Shopify · Custom Theme · Liquid
- Customer-service dashboards Dashboards that give the SENE team order status, production stage and customer context without checking a spreadsheet or calling the warehouse. React · Django API · Real-time
- Production and warehouse integrations Factory and warehouse systems connected to the central platform, so an order moves without a manual hand-off between tools. API Integrations · Webhooks · Automation
Current State
- Orders move without manual entry An order placed on the storefront reaches production and warehouse systems automatically, with no spreadsheet step in between.
- Built to carry more volume The platform is designed so additional order volume does not require additional manual coordination.
- An ongoing platform partnership Autonomous remains SENE Studio's operating partner for this system, continuing to build as the business changes.
More from this build
How the system came together
Discovery
Design the ordering model
Build and integrate
QA and launch
Stabilise and keep building
What remains owned
Autonomous owns the Django backend, the custom ordering system and the integrations connecting Shopify to production and warehouse systems, including ongoing changes as the business evolves.
SENE Studio owns product, pricing, production capacity and customer-facing decisions. Factory and warehouse partners remain responsible for their own systems of record, with defined data hand-offs to the platform Autonomous maintains.